Josh Lewis is a brand strategist, creative director, and marketing executive with experience building consumer, hospitality, destination, retail and lifestyle brands. His work spans brand strategy, creative direction, retail merchandising, e-commerce, customer experience, and wholesale growth, helping companies create stronger emotional connections with customers while driving measurable business results.

His work sits at the intersection of strategy, storytelling, and experience, shaping how brands show up in the real world, and how they’re remembered.

He’s led growth and brand evolution across hospitality, retail, and consumer products, scaling a CPG business more than 500% in under three years, building wholesale distribution across all 50 states and Canada, and developing experiences designed to drive both connection and conversion.

Before that, he’s spent over a decade in sales leadership, building a deep understanding of what moves people, not just creatively, but commercially.

That perspective is paired with a lifelong background in the performing arts, where he’s learned how emotion, timing, atmosphere, and presence shape what people remember long after the moment itself.

His creative foundation began in graphic design and evolved through photography, visual storytelling, hospitality, experiential branding, and real-world brand building.

Josh doesn’t separate strategy from execution.

Every detail, visual, physical, emotional, and environmental, shapes how a brand is experienced.

Because the brands people remember aren’t just seen.

They’re felt.